Brief Info & History

StarHub is Singapore's fully-integrated info-communication company, offering a full range of information, communications and entertainment services for both consumer and corporate markets. StarHub operates Singapore's fastest two-way 3.5G mobile network that delivers up to 14.4 Mbps for downlink (with HSPA+ coming soon) to complement its nation-wide GSM network, and an island-wide HFC network that delivers multi-channel cable TV services (including High Definition Television and on-demand services) as well as ultra-high speed residential broadband services. StarHub also operates an extensive fixed business network that provides a wide range of data, voice and wholesale services.

Launched in 2000, StarHub has become one of Singapore's most innovative info-communications providers, and the pioneer in 'hubbing' - the ability to deliver unique integrated and converged services to all its customers. StarHub is listed on the main board of the Singapore Exchange since October 2004 and is a component stock of the Straits Times Index.

Features & Characteristics

Starhub-Shop is a Business-to-consumer (B2C) business model. Three core services - mobile, tv, maxonline are directly available to consumers online. To perform an online purchase, the user would first have to register a HubID. Directly linked to its parent site, Starhub.com, it allows users to gain easy access to other features and links in the website. There is a wide array of brands and models available. Attractive pictures and details of the phone description and key features are provided at a click. Consumers can easily search for the hand phone model that they want. There is also a search engine provided. Regular promotions and exclusive online offers are used to attract more potential consumers.

Payment Scheme & Security

Cash , MasterCard, VISA , American Express credit cards and cheques for equipment and hardware purchases are accepted. Service-related StarHub subscription charges will be charged to the bill. Deposits, if required, are payable by cash only.

All transactions made at StarHub online shop are safe through the use of Secure Sockets Layer (SSL) software . The software is the industry standard and among the best software available today for secure commerce transactions. In addition, 128-bit encryption, which is the highest level of encryption available commercially is incorporated. It encrypts all personal information, name and address so that it cannot be read as the information travels over the Internet.

Strengths & Weaknesses